Ron Pattyn, the owner of Stud Boy, shares what he looks for in a sponsorship relationship. We discuss being approachable by fans and competitors, social media...
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What sponsorship advice does GNCC champion Walker Fowler have to offer? Tune in to find out how he has secured almost 40 sponsors, created detailed valuations, and...
What does a sponsor and rider relationship ACTUALLY look like? Tune in to learn how backcountry snowmobiler Tucker Merz built a 10+ year relationship with Kirk Zack of...
Have you ever wondered what an NHRA sponsorship program looks like? Tune in to find out how top alcohol drag racer Megan Meyer structures her sponsorship program. She...
Jeremy Mercier is a backcountry factory Ski-Doo snowmobiler. He joins us to discuss building a lifestyle brand/business, the virtue of patience, and telling the story of...
In Jim Beaver's second time on the show, we dive deeper than ever with an in depth discussion on Return on Investment (ROI), reinvesting in marketing, and ways to build...