For decades, the world has become accustomed to hearing about people in the motorsports industry talking about sponsorship. They not only tolerate motorsports athletes...
This post was authored by Lindsay Premo, Race and Events Coordinator at AMSOIL Inc. When I first started reviewing sponsorship proposals at AMSOIL, I received a call...
Two terms you NEED to understand: endemic vs non-endemic Have you ever even heard the terms endemic or non-endemic? If not, then join the club, because these terms are...
Have you ever worried about making a fool of yourself while trying to secure a sponsor in the motorsports industry? Well…join the club. Lucky for you, a lot of people...