Mar 13, 2018
Joe Sylvester is not only a sprint car driver and Monster Truck world record holder, he is also a marketing mastermind. In this interview, Joe dives deep to teach us the importance of knowing your partners' business, story, and product in order to engage your audience and grow your sponsor's bottom line. Tune in to...
Mar 4, 2018
Pleasant Cook, aka 4x4 Barbie, has taken the motorsports world by storm with her witty personality and motorsports marketing prowess. Tune in to hear how she has built a solid social media growth strategy and utilized sponsorship to make many dreams and big events a possibility.
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Feb 26, 2018
Kirsten Armleder Smith of SnoRiders and RidersWest magazines shares industry insights and sponsorship advice around writing copy for your posts, websites, establishing trust, and producing a minimum viable product.