Basil Khaja of Midwest Offroad Expeditions joins us to discuss how he integrates motorsports marketing and sponsorship tactics into his offroading passion. We dive into...

Concluding our 3 part valuation series, this episode breaks down how to package your valuation. We begin by unpacking how valuations fit into the bigger financial...

Why did it take me so long to learn this word? LIVERY! Don't make the same mistake. Tune in now!
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This is the hard part! As part 2 of the 3 part valuation series, this episode breaks down the intricacies of tangible and intangible assets, the basic parts of your...

It's time to get back to the basics folks. Based on some poor sponsorship proposals that have floating around lately, it seems like a refresher is in order. Here are 6...

This episode introduces a new series about valuations. It is a complex topic, so we are breaking it down into three episodes: Part 1 - Overview; exploring key concepts...

Joshua Joiner gives us an insider perspective on what it takes to manage a successful racing vlog, Hunt the Front. We discuss the importance of storytelling and explore...

Chris Keller of Nomad Overland joins us to break down the lessons he has learned over the years and how he supports his sponsors through his overland adventure social...

Do you understand offset branding costs? Can you relay your value to your sponsors? If you hesitated in answering these questions, you came to the right place. This live...

Jay Tilles (aka Lightning) is the Brand Manager for Banks Power and co-host of the Truck Show Podcast. He brings to us a plethora of experience with handling sponsorship...